How to be seen
Use daytime running lights on every ride
If you only do one thing, do this. Using front and rear lights on every ride is the best (and easiest) thing you can do to stand out to motorists on the road. But not all lights are created equal.
Bontrager Daytime Running Lights (DRLs) are designed with specific focus, flash, and range that’s visible from up to 2km away so you can stand out from a meaningful distance on every ride, day and night.
Opt in for hi-vis apparel
Visibility relies on contrast. Wearing brightly colored or fluorescent apparel and a hi-vis helmet helps you stand out from your environment so drivers have a better chance of noticing you on the road.
Highlight your body’s moving parts
Our brains have the uncanny ability to recognize other human beings. This is called “sensitivity to biomotion” and it’s the reason why you should always highlight your body’s moving parts when you ride.